Changes in an organization often cause changes in their digital presence. So when NRGi merged different businesses together to strengthen their position, we helped them create a new digital universe to reflect that.
The goal was to create an informative universe where the presentation of complex data was made simple, encourage users to gain more insights about their spending, and offer relevant products across the units.
Let’s be honest. Electricity is difficult to grasp because it’s just there. Nonetheless, it powers all of our everyday life. We created a place for NRGi to share their knowledge and know-how with their users.
The vast amount of regulative information is tugged away in an easy-to-access drawer. This allows the price and product benefit to be front and center without distractions.